Hashtags: The Searchterm Menace!

#I #am #writing #this #blog… #yolo. Hashtags are popping up all over the place. As more and more sites begin to adopt them, they seem to be everywhere. What words come to mind when you think of your business or website? Those words can be utilized as Hashtags and help categorize your site. You can get on tons of lists very quickly this way. Think of them as more specific tags.

Hashtags were first used by IRC chat networks, and popularized by Twitter, and the list of sites using them grow from there. Hashtags have become so popular that they have made it into our real life vernacular. Everyone’s seen the Jimmy Fallon and Justin Timberlake sketch, right?

Hashtags turn topics and phrases into clickable links, allowing people to easily find posts about topics they’re interested in. They are a powerful tool. A powerful tool that is often misused. It’s very easy to over-hashtag useless information. So it’s important to keep your hashtags concise and pertinent to your company.

Luckily, we here at MOS Creative know exactly how and what to hashtag for you!

Here’s 3 quick hashtagging tips for you:

1. Find out what people are looking for.

Find out what the popular tags are. Not just ones that go with what you’re doing but any that might help bring in the right people for your business or website. These will put you in categories with anything else that has been tagged the same so try not to put yourself in

2. Create custom hashtags

Create custom hashtags of your name and/or slogans. Then have people use them. Contests where you have to use a certain hashtag are always good. Or make one that almost anyone can use in a post. This is also a good way to track posts about you.

3. Consider the length of your hashtag

When people retweet your hashtagged tweet, they may want to write a little something about it on their own. If you’ve got a super long hashtag, it’ll definitely push twitter’s 140 character limit.

Keep these in mind when you make your #hashtags. Maybe you can hit us up, we’ll be able to help you with any of your advertising and marketing needs. Visit our website at http://moscreative.com/ and check back here for more fun, tips, contests, and general cool stuff!

-MOS Creative Team

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